Our Story

That Girl Literally was born from a simple belief:
Every woman deserves to feel like the main character in her own life.

In a world that constantly asks women to shrink themselves, play it safe, and put their dreams on hold, we created a brand that does the opposite. A brand that celebrates ambition, confidence, growth, and becoming the woman you’ve always envisioned.

What started as a vision for the perfect everyday tote quickly became something bigger—a lifestyle centered around showing up for yourself, investing in your future, and carrying your confidence wherever life takes you.

Designed through Literally Atelier, our creative studio, every piece is thoughtfully crafted with both beauty and purpose in mind. We believe the items you carry every day should support your lifestyle, reflect your personal style, and remind you of who you’re becoming.

Whether you’re building a business, chasing a dream, raising a family, starting over, or stepping into a new chapter, you’re writing your own story. And every story deserves a leading role.

Our signature Main Character Tote was created for the woman who carries more than just essentials. She carries goals, ideas, responsibilities, and dreams. She needs a bag that works as hard as she does while still looking effortlessly elevated.

At That Girl Literally, we’re not just creating accessories.

We’re creating reminders.

Reminders to take up space.

To trust yourself.

To romanticize your life.

To celebrate your wins.

And to remember that you were never meant to be a supporting character.

Welcome to Your Main Character Era.

Carry confidence. Live unapologetically.

That Girl Literally

Designed by Literally Atelier ✨🩷